Search Engine Optimization strategies change with a never ending lightening pace, which requires small businesses to shift focus with every algorithm change. However, backlinks seem to be one piece of the SEO juice that hasn’t changed importance since the very first Google update. So let’s talk about what backlinks are, and why they are important to large and small businesses alike.
Tag: SEO Definition
How to Create and SEO Blog Post
A blog is a great way to shared owned content that positions your business as an expert in the industry and gives value to your consumer. Whether the blog focuses on ways to efficiently use your product, a spotlight on a business partner, or a behind the scenes look at your business, your content is aimed to catch the eye of your ideal customer.
What is SEO?
SEO is search engine optimization, which is a fancy way of describing your link ranking on Google, Bing and Yahoo. If your business has a website, and you don’t have a search engine optimization strategy in place, let’s review SEO 101.