Small Business Marketing

What is an Omni-Channel Marketing Approach?

If you are unsure what an Omni-Channel Marketing Approach is, you have found the right place (and chances are, you are already creating this for your brand without even knowing!) Let’s take a deeper look into what all goes into omni-channel marketing and how to make the most of this approach. 

Omni-channel marketing is an approach that refers to in short, the amount in which you exist online on multiple channels and platforms. This approach also works to the benefit of the client or consumer to make sure they have easy access to your business.

Small Business Marketing

How To Get Your Business Listed on Google Maps

Showing up on Google Maps is important for your customers to know exactly where you are located. The process of getting your business listed on Google Maps can be difficult, so we’re here to help. Keep reading to learn all about how to get your business listed on Google Maps. Adding Your BusinessTo start the process,… Continue reading How To Get Your Business Listed on Google Maps

Small Business Marketing

How To Maintain a Consistent Brand Identity

Stand out from your competitors by keeping your brand identity consistent. A matching color palette, voice, and style all help to make your brand recognizable to your target audience. Keep reading to learn all about how to maintain a unified brand identity across all platforms. Create Clear Brand GuidelinesThe first step you want to take in… Continue reading How To Maintain a Consistent Brand Identity

Small Business Marketing

How to Use Social Media As Inbound Marketing

Getting your audience to engage and build your brand awareness can be difficult at times. By keeping up with trends and implementing inbound marketing into your brand, you could have the ability to reach a greater audience, improve your sales and build better relationships with your customers or viewers. Keep reading to learn more about how to use social media as inbound marketing!